The livestream industry has seen tremendous growth in recent years and has become the next growth driver for TikTok global business. It also brings great joy to users globally and it creates a new channel for our creators to show themselves.

About the team
TikTok LIVE team's mission is to work hand-in-hand with creators & influencers, agencies, and partnership organizations to create an environment that brings communities together in real time to create meaningful and interactive connections around the globe.

Responsibilities
Responsible for the planning, gameplay design, launch and recap of LIVE events and campaigns for LATAM market aiming to support regional creators’ growth and monetization capabilities in LIVE scenario. Deliver incremental monetization results. Analyze behavior and activity data of LIVE users/creators, explore and optimize events/campaigns strategies based on analysis and market research. Collaborate with cross-functional teams and leverage special initiatives with campaigns/events to motivate managed creators’ growth within the platform and achieve the goals together. Collect and provide insights on how to better motivate creators to stay engaged and continuously improve their live content to the operations team. Coordinate with central teams on new product go-to-market launches and coordination for global initiatives. Make the global initiatives implemented for the market and ensure positive impact proven by results.