Country Brand Lead Oncology

ROLE SUMMARY

• Owns, defines, and drives portfolio strategy and executes tactical plans, including forecasting process (Financial & supply) for inline and pipeline brands.
• Launch & guarantee lifecycle management for oncology products.
• Have deep market, customer, patient and competitor knowledge and insights, and effectively uses them to articulate and drive portfolio strategies.
• Collaborate with the global, regional brand team and other CBLs across the region in the development and delivery of regional initiatives and programs, to ensure optimal decision making and effectively support of the portfolio.
• The position reports to Oncology Category Lead.

RESPONSABILITIES – Core components

• Tailors and executes portfolio strategies to local market needs and defines local priorities for the brands including prelaunch plans for Oncology pipeline.
• Provides local insights and brand feedback to internal stakeholders: Local, Regional, global.
• Forecasts portfolio performance, track progress towards target, and active involvement for revenue adjustment throughout the year during LE process.
• Develop and own the local omnichannel strategy and overall objectives as well as the commercial tactical in collaboration with content & channel manager.
• Selects best-fitting modules from the regional content and customize, manage approval & roll-out of new promotional materials as needed.
• Cross-functional brand leadership across Customer Facing Colleagues, GAV, Account management, medical, legal, regulatory, compliance, finance, logistic etc.
• Ensure that all brand plans and activities are in full compliance with Pfizer SOPs, laws, and regulations.

QUALIFICATIONS

• Bachelor's Degree or equivalent required
• English is a must written and spoken.
• Understanding on the healthcare environment, a background in the oncology market / high cost molecules experiences is essential for this role.
• Strategic vision, analytical skills, and ability to execute with accuracy.
• Strong relationship skills across departments & good communication skills to be able to influence and negotiate with internal stakeholders and management at all levels.
• Exceptional prioritization ability to work effectively under pressure and in in co-promotion and/or matrix structure, focused on the delivery of results in a complex environment.
• Excellent time-management, well organized and self-motivated.
• Proven ability to meet deadlines and successfully manage multiple projects simultaneously.
• Proven experience in marketing is essential.

NON-STANDARD WORK SCHEDULE, TRAVEL, OR ENVIRONMENT REQUIREMENTS

• Flexible working hours.
• Remote and office work.
• Colombia, Bogotá Suba.

ORGANIZATIONAL RELATIONSHIPS

• Marketing, Sales, Promotion, GAV, L&D Biopharma Operation, PGS, Medical, Regulatory, Safety, Quality, Finance, Legal, Procurement, Compliance, Public affairs, Patient Advocacy.

EEO (Equal Employment Opportunity) & Employment Eligibility 

Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, or disability.